I tried Heinz's new ketchup recipe - I have 1 thing to say
Heinz has come out with a new ketchup recipe, and it could definitely have British shoppers divided, says Express reporter Brian Dillon.
Heinz's new ketchup recipe will certainly pique the curiosity of many, but that's not to say that all will be eager to try it. However, as a foodie and a curious soul, it had to be done in my home.
The bottle looks just like a classic ketchup bottle from Heinz, although the label tells you that this is a much more fiery, daring sauce to have with your full English breakfast or fish finger tea.
The new Heinz Chilli Bite Ketchup hits shelves from September 29 for a limited time only, and it has a fiery kick. The special release has been brought about as Halloween fast approaches, with ketchup fans invited to try a bolder alternative to their usual go-to sauce. I tried it, and I have one thing to say. It is not for the faint-hearted.
Don't get me wrong; it's doesn't leave you gasping for water or with tears in your eyes. However, there is certainly a kick to it.
I am someone who eats ketchup occasionally. More often than not, there would be a bottle of ketchup in my cupboard, whether it was Heinz or an own-brand version.
I enjoyed the Heinz Chilli Bite Ketchup with some hash browns, and I was pretty pleasantly surprised. Sometimes, these kinds of innovations can turn out to be gimmicks.
But if you like a bit of spice, then I would recommend trying it, especially because it's only around for a limited time.
Aditi Hilgers, taste elevation and masterbrand director at Kraft Heinz, said: "For many people, Halloween is no longer just one night – it has become a season of social gatherings, celebrations, and sharing frightfully good food with friends.
"It is also a great time for tasty new products, and Heinz has a long-standing history of making the most of the occasion by bringing playful, spine-chilling creations to the sauce shelves."
If you're scared of the spice, be assured that it's not too fiery. There is definitely a kick, so if you're totally not into spice, then stick to the classic. But if you're ever so slightly adventurous, then I think it's worth a go.
